Fantastic Pedigree dogs commercial shot with a high speed camera that does 1000 FPS. Update: Joshua pointed out in the comments that the commercial is pretty much a ripoff of an earlier music video called “Vitalic – Poney Part 1″, directed by Pleix.
Ad from TBWA Toronto.
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Whybin\TBWA\Tequila won JCDecaux’s innovative competition for their long time client PEDIGREE. The interactive advertisement allows passers-by to play with and teach a virtual puppy new tricks such as throwing a PEDIGREE DENTABONE and playing ball. The campaign then prompts people to visit puppy.com.au to obtain information including dogs training and advice.
Dogs love Pedigree when they’re hungry and find a smelly pot of dogfood on the street. But careful, it’s fake!
In contribution to World Animal Day this outdoor promotion was developed especially for dogs: a sticker, in the shape of a dog barge was placed on floors in front of pet shops and supermarkets. So when a dog smelled the fake food aroma it went nuts and the owner couldn’t pass by without seeing the Pedigree brand. :-) Very clever!
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