Tuesday, November 25, 2008 | Nader |

To lure trendy and fashion-conscious Japanese KOOL cigarettes uses a very cool packaging. The box was developed specifically for distribution through Japan’s Circle K Sunkus convenience store chain and features a snake style design without any warnings like Europe and the USA have to display. “With packaging like this available, it’s no wonder that a lot of fashion-conscious Japanese youth continue to smoke.”, says Japan Marketing News.
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Thursday, November 20, 2008 | Nader |

I just discovered the advertising series for Tesa’s Tesapack Ultra Strong and think it’s a great and creative campaign that fits the duct tape product perfectly. By using Tesapack illustrator Mark Khaisman carefully crafted unusual photo-like pictures for the advertisements commissioned by Jung von Matt. Look at the “making of” and you might imagine how long it took to complete them.
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Wednesday, November 19, 2008 | Christiane Moore |
Why limit wine, that has so many different tastes to just one boring container, e.g. a bottle?
This is what German company hauswein.de thought and decided to trade the bottle for the box. Beautifully designed it suits the product well: emphasis on the content not its packaging, easy to store and hard to break. Now if the wine tastes as good as the box looks, they have achieved a perfect match of simplicity and quality.
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