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Social Media Explained [Fun]

Nader — Fri, 13 Jan 2012 22:27:18 +0000

Here’s some social media fun for the weekend. Read you on Monday!

Top 15 Brands On Twitter 2011

Nader — Thu, 12 Jan 2012 23:04:00 +0000

Hootsuite, the social media management dashboard, released an infographic showing the top 15 trending brands on twitter from 2011. To round out the trendiest topics they also included Topics, Tags and in Memorium Trends.

Interesting to note MySpace is still at #7 ~~even though the network is pretty much dead~~ (Nielsen ranks them at #5 of social networks & blogs, before Google+ and tumblr) , and, RIM even makes it into the top 15. The data in this series was collected by WhatTheTrend from over 500,000 trends which appeared on twitter.com

The list was based on an algorithm that awarded points based on the rank and duration spent on the top 10. Similar to the first infographic, the data used in this series were compiled by What the Trend from over 500,000 trends which appeared on Twitter.com. In addition to the 15 brands, the top trending topics, hashtags, memorials, and holidays of 2011 were also included.

Interruption Marketing aka Twitter Spam

Nader — Mon, 19 Dec 2011 23:21:02 +0000

I keep on receiving more and more unsolicited replies from people I don’t even know, and, this happens every day. Next to the popular and over-used tumblr spam this is another big thing: twitter spam. Apparently it also goes by the inflated name Interruption Marketing. Is this the modern “Xanax Spam 2.0″!? I think twitter should create some sort of public reply protection which gets into action when accounts mass-spam people in a short period of time.

Basically these spammers either use Twitter Search or use some paid twitter spammer tools and target specific keywords. Since my update had “affiliate marketing” keywords, they automatically reply me with their spam message and link.
Kirtok.com

Interesting to note: spam hasn’t gotten much into social networks like Facebook (except maybe for posts on external blogs using their comment system), or, at a little higher rate on LinkedIn but still…nothing compared to twitter, tumblr or blog spam.

Emotionally Needy Brand Cartoon

Nader — Fri, 09 Dec 2011 20:45:49 +0000

No related posts.

Facebook = Procrastination. Honest Logos.

Nader — Fri, 25 Nov 2011 03:53:05 +0000

Great busted logo in the series “Honest Logos” by Viktor. I love those simple but powerful tweaks to existing logos, especially when they reveal the real deal behind it. I once created something similar for “Evian – live young” which became “Naive – young evil“. More great spoofs after the click.

Nintendo – Nothing to do

L'Oréal – L'Irréel

Seth Godin On Social Networking

Nader — Sat, 01 Aug 2009 17:35:31 +0000

Interesting thoughts by Seth Godin on Social Networking. Video after the click.

Networking is always important when it’s real and it’s a useless distraction when it’s fake… It’s worthless to have lots and lots of friends on Facebook ’cause they’re not really your friends. They’re just people who didn’t want to offend you by pressing the ignore button

Most Engaged Brands In Social Media

Nader — Tue, 21 Jul 2009 18:17:20 +0000

The social media hype is big with keeping in touch with friends and I’m sure most of you have a facebook or linkedin account, both, or even more accounts. So what do the big brands do for keeping in touch with customers? A new study by analyst Charlene Li of the Altimeter Group ranks the top 100 brands by social media engagement.

The study scores the engagement level of each of the top 100 brands across more than ten social media channels, including blogs, Facebook, Twitter, wikis, and discussion forums. Starbucks scored the highest, with 127 points.

Top 10 Social Media Engaged Brands

Starbucks (127)
Dell (123)
eBay (115)
Google (105)
Microsoft (103)
Thomson Reuters (101)
Nike (100)
Amazon (88)
SAP (86)
Tie – Yahoo!/Intel (85)

The report categorizes brands into four types, depending on how many social media channels they participate in. The most engaged are “mavens,” while the least engaged are “wallflowers” (McDonalds and BP are examples). The study claims a correlation between social media engagement and revenue growth. The “mavens” saw revenues grow an average of 18 percent over the past 12 months, while the Wallflowers saw revenues drop 6 percent. I really doubt that their level of social media engagement had anything to do with their revenue growth, it is just that the strongest brands are the most engaged.

The full report is available here or on ENGAGEMENTdb, a new service aiming to collect all information and social media profiles from brands, editable by anybody.

[via Techcrunch]

Delete 10 Facebook Friends = Get A Free Whopper

Nader — Thu, 08 Jan 2009 23:26:31 +0000

Funny viral campaign by Burger King: Delete 10 friends on Facebook with the WhopperSacrifice-App and get a Whopper for free. How many whoppers would Burger King need to make if whole Facebook got deleted? :-)

[Update] Facebook shut it down due to privacy issues as they say. 233,906 friends were removed by 82,771 people in less than a week.

Show Your Love, Become A Fan On Facebook

Nader — Sat, 15 Nov 2008 11:35:04 +0000

Tell your friends, colleagues and co-workers about your brand infection. Check out our all-new facebook page and become a fan now! Related posts:Send a lovely designed E-Card Check your brand’s social score I bought some pixels … (Update)