BRAND INFECTION » campaign

Delete 10 Facebook Friends = Get A Free Whopper

Nader — Thu, 08 Jan 2009 23:26:31 +0000

Funny viral campaign by Burger King: Delete 10 friends on Facebook with the WhopperSacrifice-App and get a Whopper for free. How many whoppers would Burger King need to make if whole Facebook got deleted? :-)

[Update] Facebook shut it down due to privacy issues as they say. 233,906 friends were removed by 82,771 people in less than a week.

New Urban PSP Ad Campaign Launches. Watch it.

Nader — Sat, 22 Nov 2008 18:31:46 +0000

After introducing the PSP commercials in early 2005 Sony is back with two new PSP ad campaigns focusing on the PSP-3000 and the other on the big games that are available this holiday season (or coming soon after), including Resistance: Retribution, God of War: Chains of Olympus, Madden NFL ’09 and more favorites.

They are airing now, as well as print, online and transit ads. For those of you living in one of the five cities they’ve focused on, you’ll see PSP ads all over buses, subways and trains.

New Urban Sony PSP Ad Campaign

Sex Sells: Use Cases Of Sexual Imagery In Advertising

Nader — Sun, 19 Oct 2008 08:59:59 +0000

Sexuality is considered one of the most powerful tools of marketing and particularly advertising whereby the ads can be higly overt or extremely subtle. For men, it (mostly) works all the time. Here are a couple of sexual advertisements I like.

Designed to thrill. Audi RS4 V8 420 HP quattro.

Condomi Vienna ultra-thin condoms

Frank Dandy underwear: Expect the unexpected!

Blush Dessous: Campaign for a lingerie shop