BRAND INFECTION http://www.brandinfection.com Yipeee! I've got Brand Infection. Sat, 20 Dec 2008 11:14:26 +0000 http://wordpress.org/?v=2.6.2 en Burger King Perfume Smells Like Meat. Fire Meets Desire. http://www.brandinfection.com/2008/12/20/burger-king-perfume-smells-like-meat-fire-meets-desire/ http://www.brandinfection.com/2008/12/20/burger-king-perfume-smells-like-meat-fire-meets-desire/#comments Sat, 20 Dec 2008 11:13:40 +0000 Nader http://www.brandinfection.com/?p=1100 burger_king_flame_perfume Burger King Perfume Smells Like Meat. Fire Meets Desire.Burger King launched a new brand of perfume today called Flame by BK.

“The Whopper sandwich is America’s favorite burger. Flame by BK captures the essence of that love and gives it to you. Behold the scent of seduction, with a hint of flame-broiled meat.”

The perfume itself is apparently for sale for $3.99 but sold out.

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]]> http://www.brandinfection.com/2008/12/20/burger-king-perfume-smells-like-meat-fire-meets-desire/feed/ E-Sports Gamer Advertises for Softdrink http://www.brandinfection.com/2008/11/27/e-sports-gamer-advertises-for-softdrink/ http://www.brandinfection.com/2008/11/27/e-sports-gamer-advertises-for-softdrink/#comments Thu, 27 Nov 2008 08:11:43 +0000 Nader http://www.brandinfection.com/?p=1081 tom_tsquared_taylor_advertising_dr_pepper-150x112 E-Sports Gamer Advertises for SoftdrinkTom ‘Tsquared’ Taylor, a professional Halo 3 gamer, landed an advertising deal with beverage company Cadbury Schweppes consisting of his photo on 175 million cans of Dr. Pepper. This is somewhat unique as it’s the first time a gamer is featured on the cans and not movies, popstarts or real sport athletes.

With the upcoming promotion Tom Taylor will be the best known E-Sports gamer in the USA. The 21 year old from Syracuse/New York had signed a contract worth $ 250.000 with Major League Gaming and trains 15 hours per day. How much money Dr. Pepper spends on the advertising deal was not made public. More information at NYT

19adco2_450 E-Sports Gamer Advertises for Softdrink

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]]> http://www.brandinfection.com/2008/11/27/e-sports-gamer-advertises-for-softdrink/feed/ KOOL Cigarettes With Wild Style Packaging http://www.brandinfection.com/2008/11/25/kool-cigarettes-with-wild-style-packaging/ http://www.brandinfection.com/2008/11/25/kool-cigarettes-with-wild-style-packaging/#comments Tue, 25 Nov 2008 18:39:33 +0000 Nader http://www.brandinfection.com/?p=1072 kool_wildstyle_pack-107x150 KOOL Cigarettes With Wild Style Packaging

To lure trendy and fashion-conscious Japanese KOOL cigarettes uses a very cool packaging. The box was developed specifically for distribution through Japan’s Circle K Sunkus convenience store chain and features a snake style design without any warnings like Europe and the USA have to display. “With packaging like this available, it’s no wonder that a lot of fashion-conscious Japanese youth continue to smoke.”, says Japan Marketing News.

kool_wildstyle_pack-322x450 KOOL Cigarettes With Wild Style Packaging

[via Japan Marketing News]

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]]> http://www.brandinfection.com/2008/11/25/kool-cigarettes-with-wild-style-packaging/feed/ Train The Virtual Pedigree Puppy. Interactive Advertising. http://www.brandinfection.com/2008/11/23/train-the-virtual-pedigree-puppy-interactive-advertising/ http://www.brandinfection.com/2008/11/23/train-the-virtual-pedigree-puppy-interactive-advertising/#comments Sun, 23 Nov 2008 16:20:01 +0000 Nader http://www.brandinfection.com/?p=1047 pedigree_puppy-150x125 Train The Virtual Pedigree Puppy. Interactive Advertising.Whybin\TBWA\Tequila won JCDecaux’s innovative competition for their long time client PEDIGREE. The interactive advertisement allows passers-by to play with and teach a virtual puppy new tricks such as throwing a PEDIGREE DENTABONE and playing ball. The campaign then prompts people to visit puppy.com.au to obtain information including dogs training and advice.

pedigree_puppy-536x450 Train The Virtual Pedigree Puppy. Interactive Advertising.

Train The Pedigree Puppy Interactive Advertising

Some of you may remember the innovative odor stickers by Pedigree, also executed by TBWA.

[via Ad Goodness]

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]]> http://www.brandinfection.com/2008/11/23/train-the-virtual-pedigree-puppy-interactive-advertising/feed/ New Urban PSP Ad Campaign Launches. Watch it. http://www.brandinfection.com/2008/11/22/watch-the-new-urban-psp-ads/ http://www.brandinfection.com/2008/11/22/watch-the-new-urban-psp-ads/#comments Sat, 22 Nov 2008 18:31:46 +0000 Nader http://www.brandinfection.com/?p=1030 sony_psp_urban_ad_campaign-150x85 New Urban PSP Ad Campaign Launches. Watch it.After introducing the PSP commercials in early 2005 Sony is back with two new PSP ad campaigns focusing on the PSP-3000 and the other on the big games that are available this holiday season (or coming soon after), including Resistance: Retribution, God of War: Chains of Olympus, Madden NFL ‘09 and more favorites.

They are airing now, as well as print, online and transit ads. For those of you living in one of the five cities they’ve focused on, you’ll see PSP ads all over buses, subways and trains.

New Urban Sony PSP Ad Campaign


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]]> http://www.brandinfection.com/2008/11/22/watch-the-new-urban-psp-ads/feed/ Artistic Advertising For Tesapack Ultra Strong http://www.brandinfection.com/2008/11/20/artistic-advertising-tesapack-ultra-strong/ http://www.brandinfection.com/2008/11/20/artistic-advertising-tesapack-ultra-strong/#comments Wed, 19 Nov 2008 22:43:45 +0000 Nader http://www.brandinfection.com/?p=997 Tesapack Ultra Strong Advertisement - Boxer

I just discovered the advertising series for Tesa’s Tesapack Ultra Strong and think it’s a great and creative campaign that fits the duct tape product perfectly. By using Tesapack illustrator Mark Khaisman carefully crafted unusual photo-like pictures for the advertisements commissioned by Jung von Matt. Look at the “making of” and you might imagine how long it took to complete them.

Tesapack Ultra Strong Advertisement - Boxer

Tesapack Ultra Strong Advertisement - Boxer

Tesapack Ultra Strong Advertisement - Bodybuilder

Tesapack Ultra Strong Advertisement - Bodybuilder

Tesapack Ultra Strong Advertisement - Sumo

Tesapack Ultra Strong Advertisement - Sumo

tesa_making_of Artistic Advertising For Tesapack Ultra Strong

Making Of Tesapack Ultra Strong Advertisement


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]]> http://www.brandinfection.com/2008/11/20/artistic-advertising-tesapack-ultra-strong/feed/ Thinking Inside The Box - Wine By Hauswein http://www.brandinfection.com/2008/11/19/thinking-inside-the-box-wine-by-hauswein/ http://www.brandinfection.com/2008/11/19/thinking-inside-the-box-wine-by-hauswein/#comments Wed, 19 Nov 2008 09:51:59 +0000 Christiane Moore http://www.brandinfection.com/?p=969 hauswein-start_03-150x150 Thinking Inside The Box - Wine By HausweinWhy limit wine, that has so many different tastes to just one boring container, e.g. a bottle?

This is what German company hauswein.de thought and decided to trade the bottle for the box. Beautifully designed it suits the product well: emphasis on the content not its packaging, easy to store and hard to break. Now if the wine tastes as good as the box looks, they have achieved a perfect match of simplicity and quality.

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]]> http://www.brandinfection.com/2008/11/19/thinking-inside-the-box-wine-by-hauswein/feed/ Milk’s Favorite Cookie - Oreo Elevator Advertisement http://www.brandinfection.com/2008/11/16/milks-favorite-cookie-oreo-elevator-advertisement/ http://www.brandinfection.com/2008/11/16/milks-favorite-cookie-oreo-elevator-advertisement/#comments Sun, 16 Nov 2008 01:23:53 +0000 Nader http://www.brandinfection.com/?p=954 oreo_milk_and_cookie_video_advertisement-150x99 Milks Favorite Cookie - Oreo Elevator AdvertisementA simple and clever idea for an Oreo advertisement. DRAFTFCB New York turned an elevator into advertising space. Watch the video.

“the milk’s favorite cookie”


Oreo Elevator from CL on Vimeo.

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]]> http://www.brandinfection.com/2008/11/16/milks-favorite-cookie-oreo-elevator-advertisement/feed/ Insane Street Football Video Promoting FIFA Street 3 http://www.brandinfection.com/2008/11/15/insane-street-football-video-promoting-fifa-street-3/ http://www.brandinfection.com/2008/11/15/insane-street-football-video-promoting-fifa-street-3/#comments Sat, 15 Nov 2008 21:32:36 +0000 Nader http://www.brandinfection.com/?p=941 insane_street_football_video-150x95 Insane Street Football Video Promoting FIFA Street 3Similar to Dynamite Surfing by Quicksilver or DC Shoes basketball commercial is the viral from Electronic Arts promoting FIFA Street 3. Insanely great fake great f…!


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]]> http://www.brandinfection.com/2008/11/15/insane-street-football-video-promoting-fifa-street-3/feed/ Show Your Love, Become A Fan On Facebook http://www.brandinfection.com/2008/11/15/show-your-love-the-brand-infection-fan-page/ http://www.brandinfection.com/2008/11/15/show-your-love-the-brand-infection-fan-page/#comments Sat, 15 Nov 2008 11:35:04 +0000 Nader http://www.brandinfection.com/?p=931 Tell your friends, colleagues and co-workers about your brand infection.
Check out our all-new facebook page and become a fan now!

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