Brand Directory with Logo, Story, Slogans and Website
Directory of brand names and their stories, featuring logos, slogans and further online information, including the brand’s official homepage link.
L'Oreal
Industry: Cosmeticshttp://www.loreal.com
In 1907, Eugène Schueller, a young French chemist, developed an innovative hair-color formula. He called his improved hair dye Auréole. With that, the history of L'Oréal began. Eugène Schueller formulated and manufactured his own products, which he then sold to Parisian hairdressers.
In 1909, Schueller registered his company, the Société Française de Teintures Inoffensives pour Cheveux ("Safe Hair Dye Company of France"), the future L'Oréal. The guiding principles of the company that would become L'Oréal were put into place from the start: research and innovation in the interest of beauty.
In 1920, the small company already employed 3 chemists. By 1950, the research teams were 100 strong; that number reached 1,000 by 1984 and is nearly 2,000 today.
L'Oréal got its start in the hair-color business, but the company soon branched out into other cleansing/beauty products. L'Oréal now markets over 50 brands and thousands of individual products in various sectors of the beauty business. (Copyright: Wikipedia)
Pages found on www.loreal.com (beta)
L'Oreal Slogans
| Because I'm worth it | |
| Because you're worth it |
L'Oreal News
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