Pimp My Burger – Burger King gone Viral
Burger King has gone viral again with PimpMyBurger, a site dedicated to some dudes rapping about a chicken burger getting pimped, thus spoofing the popular reality show, Pimp My Ride on MTV. They’ve basically copied the full script while adding their own pimperage to the show.
This campaign could be very successful in the young age group because it’s just a hell lot of fun while watching.
March 6th, 2005 at 6:43 pm
The new viral campaign seems quite appealing although I don’t really like fastfood.
May 25th, 2006 at 8:41 pm
[...] The word "pimp" has come to mean elaborately adorn or customize, as in "pimp my ride" or the more funny yet obscure "pimp my burger" campaign from Burger King. [...]
May 26th, 2006 at 3:13 pm
[...] The word “pimp” has come to mean elaborately adorn or customize, as in “pimp my ride” or the more funny yet obscure “pimp my burger” campaign from Burger King. An earlier meaning was a kind of agent for prostitution — the iconic 1970s pimp with the white fur coat, platform shoes and wide-brimmed hat. This archetype was perhaps exemplified by the character of “Huggy Bear” on the popular TV series “Starsky and Hutch.” [...]
July 31st, 2006 at 6:57 pm
Best site I see. Thanks.
October 1st, 2006 at 11:05 pm
this Sucks !
December 19th, 2009 at 8:33 pm
I love bk’s wacky marketing campaigns they are always gaurenteed to be off the wall.