From 10 to 24 March 2010, IKEA develops an interesting event in four important metro stations in Paris. Furniture collections are currently displayed in high-traffic spots, giving the potential customers a chance to interact with the brand by checking out the products. At the same time subway walls are filled with prints showcasing IKEA interiors.
Break it, bust it, kill it…Most advertisements are boring. Luckily, some Germans are taking steps to amp up the experience by incorporating DOOM graphics into billboard ads, effectively upping their cool factor exponentially. Read Post »
Chiquita Banana recently got a rebranding and introduced their sticker characters. Staying true to themselves with that familiar blue and yellow color scheme, it was imperative that they build upon their brand equity rather than start from scratch.
The client’s goals were kind of like that dream brief you get handed that simply says: “Make bananas cool.”. As a branding and design junkie myself I think this is one of the most awesome rebrands lately. Read Post »
Following the success of the real Old Spice “I’m on a horse” commercial it was inevitable that somebody would create an Apple-specific parody. It’s a simple formula: just take the shirtless, dripping beefcake of the Old Spice ad, replace it with a doughy nerd in a turtleneck and change the can of Old Spice into an Apple product.
Hello Geeks, take a look at your phone. Now back at mine…
Logorama, an animated short by H5, has won an Oscar in the short film category. In a world made up entirely of trademarks and brand names, Michelin Man cops pursue a criminal Ronald McDonald. Awesome! Full video after the click. Read Post »
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